Hairclub
Industry: Hair Restoration
PAID SEARCH LANDING PAGES
Hairclub was launching a gender-specific paid search campaign and needed a way to target male, female, and gender neutral demographics. Through some aspirational storytelling testimonial videos, the user was directed to a landing page of their gender. In cases where we were speaking to a broader audience, we served up a landing page with both a male or female video option. These pages included full-browser window looping videos to entice more views.
